The word "strategery" (pronounced /strəˈtiːdʒəri/ strə-TEE-jər-ee) was coined for a Saturday Night Live sketch, written by James Downey, airing October 7, 2000, which satirized the performances of George W. Bush and Al Gore, two candidates for President of the United States, during the first presidential debate for election year 2000. [1] Comedian Will Ferrell played Bush and used the word "strategery" (a mock-Bushism playing on the words "strategic" and common morphological word ending "-ery" or "-ary"), when asked by a mock debate moderator to summarize "the best argument for his campaign", thus satirizing Bush's reputation for mispronouncing words.