Home > Terms > English, UK (UE) > allotment

allotment

The number of units required to achieve a desired GRP level for a particular market. Traditional poster panel showings consist of a quantity of illuminated and unilluminated displays that will vary by market size and population.

0
Collect to Blossary

Member comments

You have to log in to post to discussions.

Terms in the News

Featured Terms

Harry8L
  • 0

    Terms

  • 0

    Blossaries

  • 1

    Followers

Industry/Domain: Food (other) Category: Food safety

Horsemeat for beef

An international food scandal that involves mixing horsemeat with processed beef and then labelling the meat products such as hamburgers and lasagnas ...