Raspored medija

Raspored medija

A graphic representation of the dates, times and media sources in which advertising is to be placed.

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Thêm hình ảnh

Loại từ: noun
Từ đồng nghĩa:
Blossary:
Ngành nghề/Lĩnh vực: Advertising
Category: Marketing communications
Company: Butterworth-Heinemann
Sản phẩm:
Viết tắt-Từ viết tắt:

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Raspored

Business services; Project management

In project management, a schedule is a listing of a project's milestones, activities, and deliverables, usually with intended start and finish dates. Those items are often ...

raspored

Government; American government

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Planiranje medija

Business services; Marketing

A set plan detailing the dates, channels, advertisements and length of advertisements for a marketing campaign.

Plan medija

Advertising; Marketing communications

The document embodying the specific media objectives, strategy and tactics designed to support a brand.

Planiranje medija

Advertising; Marketing communications

The process of determining the means by which an advertising message will be communicated to a defined audience.

Provizija

Advertising; Marketing communications

The method of remunerating advertising agencies by means of a payment directly from the media – traditionally set at 15 per cent of the advertising expenditure.