- Industry: Government; Labor
- Number of terms: 77176
- Number of blossaries: 0
- Company Profile:
A professional who plans and directs activities to secure and maintain underwriting (funding) of public television or radio programming. Responsibilities include:
* Reviews reports, periodicals, and other materials to identify prospective funding sources for proposed broadcast programs.
* Directs and counsels subordinates in developing strategies to secure program funding and negotiates final agreements with funding establishment representatives.
* Serves as liaison between station's legal, programming, public information, and other departmental staff and funding establishment personnel to provide information on status of projects and to resolve problems.
* May specialize in solicitation of funding from government, foundation, or corporation sources.
Industry:Professional careers
A professional who directs sale of display and classified advertising services for a publication. Responsibilities include:
* Plans sales campaigns.
* Consults with department heads and other officials to plan special campaigns and to promote sale of advertising services to various industry or trade groups.
* Corresponds with customers relative to advertising rates and policies, or to solicit new business.
* May select and train new sales personnel.
* May be designated according to type of advertising sold as Manager, Classified Advertising; Manager, Display Advertising; or area or region served as Manager, Local Advertising; Manager, National Advertising.
Industry:Professional careers
A professional who directs sale and distribution of newspapers, books, and periodicals. Responsibilities include:
* Directs staffing, training, and performance evaluations to develop and control sales and distribution program.
* Establishes geographical areas of responsibility for subordinates to coordinate sales and distribution activities.
* May be designated according to type of circulation activity managed as Manager, Newspaper Circulation; or area served as Manager, City Circulation.
Industry:Professional careers
A professional who manages sales activities of establishment. Responsibilities include:
* Directs staffing, training, and performance evaluations to develop and control sales program.
* Coordinates sales distribution by establishing sales territories, quotas, and goals and advises dealers, distributors, and clients concerning sales and advertising techniques.
* Assigns sales territory to sales personnel.
* Analyzes sales statistics to formulate policy and to assist dealers in promoting sales.
* Reviews market analyses to determine customer needs, volume potential, price schedules, and discount rates, and develops sales campaigns to accommodate goals of company.
* Directs product simplification and standardization to eliminate unprofitable items from sales line.
* Represents company at trade association meetings to promote product.
* Coordinates liaison between sales department and other sales-related units.
* Analyzes and controls expenditures of division to conform to budgetary requirements.
* Assists other departments within establishment to prepare manuals and technical publications.
* Prepares periodic sales report showing sales volume and potential sales.
* May direct sales for manufacturer, retail store, wholesale house, jobber, or other establishment.
* May direct product research and development.
* May recommend or approve budget, expenditures, and appropriations for research and development work.
Industry:Professional careers
A professional who directs program to promote sales and provide service to consumers of electric power and gas. Responsibilities include:
* Coordinates activities of home-service department in demonstrating use of appliances and home lighting methods with promotional work of sales department.
* Confers with manufacturers to secure current information on gas and electric appliances and equipment.
* Estimates area consumer demands for use in planning budget.
* May be designated according to specialized activity as Manager, Commercial Sales; Manager, Industrial Sales; Manager, Residential Sales.
Industry:Professional careers
A professional who directs program to promote sales and provide service to consumers of electric power and gas. Responsibilities include:
* Coordinates activities of home-service department in demonstrating use of appliances and home lighting methods with promotional work of sales department.
* Confers with manufacturers to secure current information on gas and electric appliances and equipment.
* Estimates area consumer demands for use in planning budget.
* May be designated according to specialized activity as Manager, Commercial Sales; Manager, Industrial Sales; Manager, Residential Sales.
Industry:Professional careers
A professional who disposes of surplus property, other than real property, using knowledge of merchandising practices. Responsibilities include:
* Inspects property to ascertain condition and estimate market value.
* Investigates market conditions and facilities to determine time, place, type of sale, and whether items shall be sold individually or in lots.
* Prepares advertising material and selects media for its release.
* Assigns and directs activities of sales personnel.
* Determines method of property display and sets prices of items to be sold in conformity with value and market.
* Advises interested parties of salvage possibilities.
* Recommends destruction or abandonment of property not deemed possible or practical to sell or salvage.
Industry:Professional careers
A professional who monitors dealers and distributors to ensure efficiency of franchise operation. Responsibilities include:
* Surveys proposed locations to determine feasibility of establishing dealerships or distributorships.
* Advises dealers and distributors of policies and operating procedures to ensure functional effectiveness of business, and also develops information concerning planning and developing of business modifications and expansions.
* Reviews operations records to evaluate effectiveness.
Industry:Professional careers
A professional who monitors dealers and distributors to ensure efficiency of franchise operation. Responsibilities include:
* Surveys proposed locations to determine feasibility of establishing dealerships or distributorships.
* Advises dealers and distributors of policies and operating procedures to ensure functional effectiveness of business, and also develops information concerning planning and developing of business modifications and expansions.
* Reviews operations records to evaluate effectiveness.
Industry:Professional careers
A professional who directs activities of advertising agency. Responsibilities include:
* Formulates plans to extend business with established accounts, to solicit new accounts, and to establish new advertising policies and procedures.
* Coordinates activities of departments, such as sales, graphic arts, media, finance, and research.
* Inspects layouts and advertising copy, and edits radio and television scripts for adherence to specifications.
* Conducts meetings with agency personnel to outline and initiate new advertising policies or procedures.
* May confer with clients to provide marketing or technical advice.
Industry:Professional careers
