Home > Terms > English, UK (UE) > grp - gross rating point

grp - gross rating point

The total number of impressions delivered by a media schedule expressed as a percentage of a market population. One rating point represents a circulation equal to 1% of the market population.

0
Collect to Blossary

Member comments

You have to log in to post to discussions.

Terms in the News

Featured Terms

Harry8L
  • 0

    Terms

  • 0

    Blossaries

  • 1

    Followers

Industry/Domain: Consumer electronics Category: Television

Apple TV

Apple's game changing TV that seamlessly syncs with the iPhone, iPad, iCloud and other devices. The brand new integrated television set will have the ...